Michigan Climbing Club

Ruby Hough, Ross Towbin

Spring 2024

Michigan Climbing Club was the first account we undertook at Mdesign, and it played a crucial role in shaping our account process. Working mostly independently, our small team exchanged drafts before presenting multiple options to the Climbing Club. They chose a mountain design that combined the Michigan iconography with their unique brand. Since then, they have used our branding across all their platforms.

Final Deliverables

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Drafts